President’s Choice Children’s Charity is a 3-star rated charity with Good demonstrated impact. The charity has a C- grade in results reporting meaning it publicly reports little of its programs and results. Before you give, read Charity Intelligence's report.

Founded in 2000, President’s Choice Children’s Charity aims to eliminate child hunger and educate children about food and nutrition. The charity operates a student nutrition program (SNP) and provides grants to schools and registered charities to support their SNPs. PC Children’s Charity reports that hungry kids experience 27% higher anxiety levels compared to other students. In F2021, President’s Choice Children’s Charity gave away $5.5m to six charities. Its three largest grant recipients were Boys and Girls Clubs of Canada ($3.8m), Pathways to Education Canada ($1.0m), and Community Food Centres Canada ($700k). Through the charity’s Power Full Kids initiative, it operates a SNP and Nutrition Education program. The charity does not disclose how much it spent on each of its programs in F2021.

A Charity Intelligence 2022 Top 10 Canadian Youth Impact Charity

Through its Eat Well and Discover Food programs, the charity provides meals, snacks, and activities to students in participating schools and summer camps. In F2021, PC Children’s Charity provided 122,859,856 meals and snacks to students and served 2,473 schools. The charity reports that it served approximately 400,000 students each day in F2021.

Through the charity’s Grow & Cook and Future Growers, PC Children’s Charity aims to educate children about food and nutrition. The charity provides equipment and resources to teachers so that they can teach their students how to grow and cook food.

President’s Choice Children’s Charity received $18.4m in donations and special events revenue in F2021. Loblaw Companies, a national grocery store chain, has made a corporate donation of $2m for the past six years to pay for all administrative and some operational expenses. President’s Choice Children’s Charity’s administrative costs are 6% of revenues (less investment income), and fundraising costs are 3% of donations and special events revenue (less the corporate donation). For every dollar donated to the charity, 91 cents go to the cause. This is within Ci’s reasonable range for overhead spending.

President’s Choice Children’s Charity has $8.9m in funding reserves, which can cover just over six months of annual program costs. It has committed to grant $1.5m to other charities in 2022 and has total grant commitments of $2.0m until 2023

President’s Choice Children’s Charity used to have an independent stand-alone charity called Breakfast for Learning. In 2017, Breakfast for Learning was fully integrated into President’s Choice Children’s Charity. The charity now directly funds the school meal programs.

This charity report is an update that has been sent to President’s Choice Children’s Charity for review. Changes and edits may be forthcoming.

Updated on July 14, 2022 by Ann Lei.