Girls E-Mentorship Innovation

204-720 Bathurst St
Toronto, ON M5S 2R4
Executive Director: Wendy Sung-Aad
Board Co-Chair: Rochelle de Goias-Jackman

Charitable Reg. #:8370 34131 RR0001


Ci's Star Rating is calculated based on the following independent metrics:

[Charity Rating: 4/5]



Audited financial statements for current and previous years available on the charity’s website.



Grade based on the charity's public reporting of the work it does and the results it achieves.



The demonstrated impact per dollar Ci calculates from available program information.


Charity's cash and investments (funding reserves) relative to how much it spends on programs in most recent year.



For a dollar donated, after overhead costs of fundraising and admin/management (excluding surplus) 82 cents are available for programs.

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About Girls E-Mentorship Innovation:

Founded in 2012, Girls E-Mentorship Innovation (GEM) runs a mentorship program for high school girls who show leadership qualities but face barriers to success. Barriers include gender inequality, racial or religious discrimination, financial insecurity, chronic stress, and barriers associated with immigrating to Canada. Through mentorship, GEM aims to help girls build their professional skills and achieve their academic and career goals. Girls that the charity accepts as mentees often live in low-income or Neighborhood Improvement Areas (NIAs). Accepted girls also often identify as being racialized – a visible minority.  

GEM’s flagship program is one-on-one mentorship. The charity pairs girls in high schools in the Greater Toronto Area with mentors, based on their career goals, interests, and personality traits. Each program year coincides with the nine-month school year, from September to May. Mentors and mentees have regular meetings that take place online and face-to-face. Mentors must have five years of industry experience to match with a mentee.  

GEM received 453 mentee applications for its mentorship program’s 2020-2021 cohort year. It accepted 120 girls, up 54% from 78 girls in 2019-2020.

Besides mentorship, GEM runs GEMinars, offers internships and scholarships, and provides enrichment opportunities to its mentees. GEMinars are half-day workshops hosted by women in various industries on topics picked by girls. GEM’s enrichment opportunities enable girls to attend special events and knowledge sharing events on topics related to their career aspirations. GEM gave 13 scholarships to girls and provided seven internships in F2021.

The charity recently launched its GEM Lab. GEM Lab is a Canadian centre for evidence-based mentorship solutions to remove barriers for marginalized girls.

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Results and Impact

Girls E-Mentorship Innovation conducts surveys on girls who finish the mentorship program. At the end of the 2019-2020 cohort, GEM reported that 89% of respondents were aware of career options, 97% felt confident advocating for themselves, 98% knew their strengths, 100% set and achieved goals, and 100% understood perseverance. In a 2020 alumnae survey, GEM learned that 85% of respondents were accepted into first-choice universities, 74% felt the program improved their academic and professional development, and 82% believed having a mentor contributed to their success.

While Charity Intelligence highlights these key results, they may not be a complete representation of Girls E-Mentorship Innovation’s results and impact. This charity is not yet rated on impact (n/r).

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Girls E-Mentorship Innovation is a small charity that received $501k in donations in F2020. Administrative costs are 18% of total revenues, compared to 12% in F2019. GEM did not report any fundraising costs in F2020, resulting in total overhead spending of 18%. For every dollar donated, 82 cents go to the cause, which is within Ci’s reasonable range for overhead spending. In F2019, total overhead spending was 31%. 

In F2020, GEM had $507k in funding reserves, compared to $308k in F2019. GEM could cover 223% or two years and three months of annual program costs with reserves.

This charity report is an update that has been sent to GEM for review. Comments and edits may be forthcoming.

Updated on July 13, 2021 by Sydney Olexa.  

Financial Review

Financial Ratios

Fiscal year ending June
Administrative costs as % of revenues 18.0%12.4%12.4%
Fundraising costs as % of donations 0.0%18.8%3.1%
Total overhead spending 18.0%31.2%15.6%
Program cost coverage (%) 223.4%319.0%198.9%

Summary Financial Statements

All figures in $s
Donations 501,335196,771314,545
Government funding 9,28700
Total revenues 510,622196,771314,545
Program costs 226,78196,568138,756
Administrative costs 91,80224,33839,145
Fundraising costs 032,3138,294
Total spending 318,583153,219186,195
Cash flow from operations 192,03943,552128,350
Funding reserves 506,684308,046276,012

Note: GEM’s audited financial statements report donations from related parties ($73k in F2020, $25k in F2019, $50k in F2018) which Ci excluded from donations in its fundraising ratio calculations. GEM’s audited financials do not disclose fundraising costs. Ci reported administrative and fundraising costs from the charity’s T3010 CRA filings with the CRA.

Salary Information

Full-time staff: 3

Avg. compensation: $58,084

Top 10 staff salary range:

$350k +
$300k - $350k
$250k - $300k
$200k - $250k
$160k - $200k
$120k - $160k
$80k - $120k
$40k - $80k
< $40k

Information from most recent CRA Charities Directorate filings for F2020

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Comments & Contact

Comments added by the Charity:

Women make up the majority of Canada's minimum wage workers.

Only 3.3% or 23 TSX-listed Canadian companies had a woman CEO as of July 2018.

Women earn $0.87 for every dollar men earn.

Racialized women earn 33% less than non-racialized men.


Now, is the time to create meaningful change for real economic impact that will not just help some, but allow all to flourish. Now, more than ever, your investment in our next generation of female leaders is needed. Especially during these trying times.


Each year, GEM turns away more girls than we admit due to lack of funds. By supporting GEM, you are helping young women unlock their potential, gain vital career skills and build a stronger future for themselves and their communities.

Charity Contact

This email address is being protected from spambots. You need JavaScript enabled to view it. Tel: 416-744-8137


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Charitable Registration Number: 80340 7956 RR0001