MADD Canada

2010 Winston Park Drive, Suite 500
Oakville, ON L6H 5R7
Board Chair: Margaret Stanowski
CEO: Andrew Murie

Charitable Reg. #: 13907 2060 RR0001
Sector: Social Services
Operating Charity

Donor Accountability

Grade: A

The grade is based on the charity's public reporting of the work it does and the results it achieves.

Financial Transparency

Audited financial statements for current and previous years available on the charity's website [ Audited financial statement for most recent year ]

Need for Funding

Funding Reserves Program Costs

Spending Breakdown

Cents to The Cause

2014 2015 2016
For a dollar donated, cents funding the cause after fundraising and admin costs, excluding surplus.

Full-time staff #17

Avg. Compensation $69,245

Top 10 Staff Salary Range

$350k + 0
$300k - $350k 0
$250k - $300k 0
$200k - $250k 1
$160k - $200k 0
$120k - $160k 1
$80k - $120k 7
$40k - $80k 1
< $40k 0
Information from most recent CRA Charities Directorate filings for F2016

About MADD Canada:

Founded in 1989, MADD Canada’s mission is to stop impaired driving and to support people affected by this violent crime. Impaired driving remains the leading criminal cause of death in Canada, claiming approximately 1000 lives each year*. More than 60,000 people are injured as a result of impaired driving and MADD estimates that the annual economic costs run into the billions of dollars.

MADD Canada works to achieve its mission through programs aimed at improving legislation, boosting public awareness, engaging with youth, and providing comprehensive support to survivors and to the families and friends of victims. In F2016, MADD’s youth programs were delivered in over 2000 schools across the country and their support programs help approximately 20,000 victims each year.

An increasing area of focus for MADD Canada is the issue of drug-impaired driving and the need for new roadside testing measures. The charity reports that drugs are now present in road crash deaths more frequently than alcohol (24.1% for drugs versus 18.7% for alcohol).

*Traffic Injury Research Foundation of Canada: “Alcohol-Crash Problem in Canada: 2010”

Financial Review:

In F2016, administrative costs were 1% of total revenues, while fundraising costs were 34% of cash donations. Funding reserves were $7.2m and cover 25% of annual program costs, indicating a funding need.

71% of total revenues are donated goods in kind. These donations included $17.5m in donated airtime for public service announcements in F2016.

Note: the charity changed its fiscal year-end from June to March in F2016, thus the numbers for F2016 reflect 9 months of operations.

Financial Ratios

Fiscal year ending June
Administrative costs as % of revenues 1.4%1.3%2.3%
Fundraising costs as % of donations 33.5%30.7%30.1%
Program cost coverage (%) 25.2%21.5%34.7%

Summary Financial Statements

All figures in $000s
Donations 6,7057,9697,552
Goods in kind 17,67224,31910,681
Government funding 179157264
Fees for service 133031
Lotteries (net) 118155115
Investment income 55199184
Other income 101217
Total revenues 24,75332,84118,844
Program costs 21,45728,98115,607
Administrative costs 344433425
Fundraising costs 2,2482,4502,273
Cash flow from operations 705978539
Funding reserves 7,1996,2355,416
Note: F2016 represents the 9 months ending March 2016. Revenues have been adjusted to reflect donations in the year received, increasing donations by $813k in F2016, $614k in F2015 and $493k in F2014.  Program cost coverage for F2016 is based on grossing up program costs to 12 months of operations.

Comments added by the Charity:

This comment is based on an older version of this profile and may be updated by the charity.

MADD Canada is one of the leading charitable organizations on financial transparency. MADD Canada each year puts on its website ( its approved budget, audited financial statements and its charitable tax return filed with the Canada Revenue Agency. MADD Canada’s goal each year is to spend 65% of its revenues on its charitable programs and keep its fundraising and administrative expenses below 35%. Some of the information completed by Charity Intelligence Canada (Ci) on MADD Canada requires further details and clarifications.

Average Compensation:

This average compensation formula used by Ci includes both salary and benefit costs. So the reader must be aware that the average compensation in MADD Canada’s case is higher by 18% to reflect the costs of benefits provided by MADD Canada to its employees. The formula used by Ci only averages the 18 full-time employees so the average compensation is much higher than it would be if all MADD Canada staff were included in the formula used by Ci.

Funding Reserves:

MADD Canada’s net assets were $3,555,516 as of June 30, 2013. There are three components that make up MADD Canada’s net assets. One, MADD Canada Chapters and Community Leaders have net assets of $1,141,000. Two, MADD Canada has a Victim Bursary Fund of $372,000 which provides post-secondary scholarships to students whose parent/guardian/sibling were killed in an impaired driving crash. Three, MADD Canada has general operating reserves of $2,043,000.

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