Moorelands Community Services

251 Consumers Rd., Suite 601
Toronto, ON M2J 4R3
Executive Director: Lynda Tilley
Board President: Danny Timmins

Charitable Reg. #:11923 0241 RR0001

STAR RATING

Ci's Star Rating is calculated based on the following independent metrics:

[Charity Rating: 5/5]

✔+

FINANCIAL TRANSPARENCY

Audited financial statements for current and previous years available on the charity’s website.

A

RESULTS REPORTING

Grade based on the charity's public reporting of the work it does and the results it achieves.

n/r

DEMONSTRATED IMPACT

The demonstrated impact per dollar Ci calculates from available program information.

NEED FOR FUNDING

Charity's cash and investments (funding reserves) relative to how much it spends on programs in most recent year.

71%

CENTS TO THE CAUSE

For a dollar donated, after overhead costs of fundraising and admin/management (excluding surplus) 71 cents are available for programs.



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OVERVIEW

About Moorelands Community Services:

Moorelands Community Services is a top-rated 5-star charity with a high results reporting grade. This charity is financially transparent and has low funding reserves, indicating a need for funding.

Founded in 1912, Moorelands Community Services (Moorelands Kids) offers summer camp and after-school programs. The programs build confidence and leadership skills for Toronto kids living in poverty. The charity states Toronto has the third-highest child poverty rate among large cities in Canada, at nearly 15%. Moorelands Kids runs two programs: Moorelands Camp and City Programs. Charity Intelligence calculates it spent $1.8m on its programs in 2023.

A Charity Intelligence 2023 Top 100 Rated Charity

Moorelands Camp received 65% of program spending. Moorelands Camp is an overnight summer camp serving kids ages 8-16. All camp costs are subsidized so youth from low-income families can attend. Last year it cost $1,650 to send one kid to overnight camp for one week. Moorelands Camp offers camp fees for families as low as $25 for the week. Camp activities include archery, kayaking, swimming lessons, and more outdoor activities. In 2023, 427 youth attended Moorelands Camp.

Moorelands Camp offers two high school programs for students in Grades 9 and 10. The LEDGE program is one camp session and introduces participants to leadership. The STEP program is two camp sessions and encourages application of leadership skills. The STEP program includes a one-week job shadow and an Emergency First Aid certification after completion of the test.

Moorelands City Programs received 35% of program spending. Moorelands Kids offers after-school programs to meet needs of low-income youth of all ages. Each after school program is free so low-income families can take part. The BLAST program is a daily after-school program for children 6-12. BLAST provides a safe space for children to develop life and leadership skills, along with at least 50 minutes of physical activity a day. The LED program is nine weeks each semester for youth in Grades 6-8 with a focus on leadership. LED includes leadership workshops and a leadership retreat. The VITAL program is a 32-week online/in-person hybrid program for high school students. VITAL includes 2 leadership retreats, 5 in person meet ups, and 20 volunteer hours. In 2023, 108 youth participated in the after-school programs.

Moorelands Kids also provides gifts to families who could not afford them otherwise in the holiday season. In 2023, it provided support to 157 families during the holidays including 511 gifts to kids.

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Results and Impact

In 2023, 78% of Moorelands Camp participants felt more confident after participating in the program. 75% of participants felt their leadership skills grew. 99% of families reported their child uses what they learned at Moorelands Camp outside of the program.

In the 2023 school year, 100% of VITAL participants felt they increased in self-confidence. 85% of BLAST participants felt their teamwork skills improved.

This may not be a complete representation of Mooreland Kid’s results.

The charity is not yet rated on impact (n/r).

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Finances

In 2023 Moorelands Kids received $1.9m in cash donations. Administrative costs are 7% of revenues (excluding investment income). Fundraising costs are 22% of donations. This results in total overhead spending of 29%. For every dollar donated, 71 cents go to the cause. This falls within Ci’s reasonable range for overhead spending.

In 2023 Mooreland Kids spent $1.8m on its programs, which is 79% of its revenue. In 2023 it had a deficit of $270k.

Moorelands Kids has $2.4m in reserve funds, of which $524k is donor endowed. Excluding donor-endowed funds, the charity’s net funding reserves could cover 101%, or 1 year of its annual program spending. Moorelands Kids has total investments of $2m. 68% is in guaranteed investment certificates (GICs), 30% in balanced fund investments, and 2% in Canadian money market funds.

This charity report is an update that has been sent for review to Moorelands Kids. Changes and edits may be forthcoming. 

Updated on June 5, 2024, by Grady Simpson.

Financial Review


Financial Ratios

Fiscal year ending December
202320222021
Administrative costs as % of revenues 6.8%6.4%4.8%
Fundraising costs as % of donations 22.0%20.9%23.3%
Total overhead spending 28.8%27.3%28.2%
Program cost coverage (%) 101.8%156.5%203.7%

Summary Financial Statements

All figures in $s
202320222021
Donations 1,862,7251,716,2631,601,839
Goods in kind 85,259131,545132,103
Government funding 70,00070,000124,212
Fees for service 59,30930,0283,385
Business activities (net) 60,02315,1200
Investment income 168,340(111,757)132,490
Other income 5,66487,0964,105
Total revenues 2,311,3201,938,2951,998,134
Program costs 1,835,6911,388,2171,032,087
Administrative costs 145,754130,96189,994
Fundraising costs 410,099358,704373,671
Total spending 2,391,5441,877,8821,495,752
Cash flow from operations (80,224)60,413502,382
Capital spending 167,96491,890152,292
Funding reserves 2,366,0682,624,9152,615,026

Note: DEFERRED ADJUSTMENT: Aunt Leah’s uses deferred accounting. To show donors information on a consistent basis, Ci adjusted for these deferred revenues. This affected revenues by ($2k) in 2023, $215 in 2022, and ($8k) in 2021.

Salary Information

Full-time staff: 10

Avg. compensation: $80,211

Top 10 staff salary range:

$350k +
0
$300k - $350k
0
$250k - $300k
0
$200k - $250k
0
$160k - $200k
0
$120k - $160k
0
$80k - $120k
3
$40k - $80k
7
< $40k
0

Information from most recent CRA Charities Directorate filings for F2023

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Comments & Contact

Comments added by the Charity:

No comments have been added by the charity.

Charity Contact

Website: www.moorelands.ca
This email address is being protected from spambots. You need JavaScript enabled to view it. Tel: (416) 466 9987

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Charitable Registration Number: 80340 7956 RR0001